Written by: Nate Torres
Last updated: July 30, 2024
Learn about the importance of Instagram for photographers and how to leverage this image-based app to drive business and brand visibility...
Instagram for photographers
By using Instagram as a photographer looking to grow your business, you can build a strong online presence while simultaneously showcasing your work. On Instagram, you can look at your post performance, audience demographics, engagement rates, and lots more. By using specific hashtags, you can become discovered by potential clients or collaborators looking to work with you. If your clients have Instagram, they can also give you photo credits on their posts which will drive word of mouth traffic and more potential clients.
Overall, Instagram is a great platform to use for fun, but in the hands of a photography business owner, it can be used to increase your brand visibility and drive potential clients.